Offered for sale is a still sealed sealed copy of the U.S. picture disc issue of Boston’s second album, Don’t Look Back, issued only as a promotional item.
About this copy: This copy of Don’t Look Back is an original 1978 issue on the Epic label.
While not marked in any way as promotional, this picture disc was pressed in limited quantities for distribution to U.S. radio stations.
As the album is still sealed, the record is presumably new and unplayed.
The shrinkwrap is fully intact with no rips, tears or holes in the wrap or the cover.
A gorgeous copy of a rare and attractive picture disc.
Background: After Boston’s 1976 self-titled first album became the biggest-selling debut album in history, buyers were eager for the release of their second album, 1978’s Don’t Look Back. The album didn’t really need any promotional help in making sales, but Epic chose to send radio stations a copy of the album in picture disc form, anyway.
Picture discs make odd promotional items, as their sound quality isn’t good enough for airplay. In fact, this one says so right on the cover – “Not intended for normal play.”
About the time this album was released, Epic released the first album as a picture disc, but that one was a commercial release, and is much more common than this one, which was sent only to radio stations. We think this is the better looking of the two picture discs, and collectors seem to agree.
Released in August, 1978, Don’t Look Back reached #1 on the U.S. album charts and has sold more than seven million copies to date.
Boston’s many fans were upset that it took the band two years to follow up its monster debut. When it arrived, the sophomore effort DON’T LOOK BACK was a virtual rewrite of BOSTON. This didn’t stop the masses from snapping up the album, which ultimately racked up sales in the multi-platinum range.
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